My dad’s favorite soda company uses AI to build a better business.
Plus, new rules around copyrighting your AI art.
In today’s email:
New rules around copyrighting your AI art.
My dad’s favorite soda company uses AI to build a better business.
Using AI to troll text and email scammers.
😎 Rad AI Things
Webby Awards has a new AI category. Check out the contenders.
Troll those dumb text scammers with endless conversation through AI.
Get your kids to love reading with choose-your-own-adventures, powered by GPT-4.
🤓 Big Stories Happening in AI
1. AI artists can now copyright their work…kinda.
The US Copyright Office will consider AI-generated works copyrightable if a human has contributed meaningful creative effort into the final content.
The 🥩 of it:
AI-generated works can be copyrightable if a human has contributed meaningful creative effort into the final content
Traditional elements of authorship must be determined and executed by humans for a work to be protected by copyright law
Digital art, poems, and books created by humans using only a text description or prompt will not be protected by copyright
Content created using AI will be considered if a human author has crafted something beyond the machine's direct output
The certificate of registration will be cancelled if the applicant fails to disclose the AI's contribution accurately
A case-by-case inquiry will be conducted to determine whether AI contributions are the result of "mechanical reproduction" or an author's "own original mental conception."
Officials registered a copyright certificate for a graphic novel containing images created using Midjourney, but the individual images themselves were not protected.
2. Pepsi...the greatest AI company ever?
PepsiCo has invested heavily in AI, using it to improve efficiency, lower costs, and respond better to customer demand. They’re also using AI for various processes, including creating new product lines, analyzing sales, and enhancing safety.
The 🥩 of it:
PepsiCo has invested "hundreds of millions" of dollars in AI in recent years.
AI helps PepsiCo with improved efficiency, lowered costs, and better response to customer demand.
AI also helps PepsiCo create new product lines and flavors, determine which stores are selling the most of which products, and analyze sales.
PepsiCo's Chief Strategy and Transformation Officer, Athina Kanioura, considers AI her "biggest passion" for the job.
PepsiCo has its own responsible AI framework that avoids bias and ensures equitable model predictions.
PepsiCo uses generative AI for knowledge management, but not for organizing pallets in a warehouse.
PepsiCo is an active player in AI development and sees AI regulation as an important topic.
🤣 1 LOL TO START YOUR DAY RIGHT
